⌣Shape My Sound
The science

Why sound, shape, and movement belong together

Shape My Sound is built on a well-studied quirk of human perception, and on the science of how children learn best: through play and their whole bodies.

The multisensory path

From a single sound to confident expression

01

Sound

A spoken sound: a soft “mmm” or a sharp “kee.”

02

Shape

The sound becomes a shape: round for Bouba, spiky for Kiki.

03

Movement

The child traces and moves with the shape, linking body to sound.

04

Expression

Sound, shape, and motion combine into confident speech.

The Bouba / Kiki effect

A shape for every sound

Show people a rounded blob and a spiky star, then ask which is “Bouba” and which is “Kiki.” Across cultures and languages, almost everyone agrees: the round one is Bouba, the spiky one is Kiki.

That shared instinct reveals a deep link between what we hear and what we see. Shape My Sound uses it to give abstract sounds a friendly, visible form children can recognize, trace, and master.

“Bouba”

soft · round · slow

••

“Kiki”

sharp · spiky · quick

Principles

What guides every design choice

Cross-modal learning

Engaging sound, sight, and movement together builds stronger, more durable memories than sound alone.

Play over pressure

Low-stakes play lowers anxiety, and a calm nervous system is far more ready to learn and take risks.

Therapist-informed

Every interaction is shaped with speech-language professionals to stay safe, gentle, and effective.

Curious how this works for your child or community?

Try a demo